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art director

Snezhana Paderina is an art director and pioneer in the field of fashion and technology.

After completing her cybersecurity and high technology education, she studied fashion design and creative entrepreneurship at the Parsons School of Design. She was one of the first artists to use 3D printing to produce everyday clothes and runway looks.

She collaborated with Nvidia GeForce, presenting their fashion collection for gamers at the Mercedes-Benz Fashion show. Snezhana participated in the project by Parsons and Intel, as well as presenting her products at the high-profile exhibition "Manus x Machine" at the Metropolitan Museum in New York and on display at the show from Harvard University.

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Additionally, Snezhana participated in creating the GS3 orthopedic corset with a dynamically changing level of back support, which brought the team a victory at the international competition of wearable technologies Reshape in Barcelona.

As an art director, Snezhana brings the latest technology to the world of fashion and film while merging the latest advancements in digital fashion, AR/VR/xR, real-time rendering, and wearable tech.

Her latest works include directing 3D animated cinematics and VR films using Unreal Engine.

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awards

awards

Reshape, Wearable Technology Competition, 1st place (Barcelona)
"Design Next", Central Artists House, 1st place in Fashion Design (Moscow)
Fashion Futurum Accelerator, Russian Fashion Council and MBFW Russia, 1st place
Winner in nomination "Fashion designer" of "Best in profession" produced by the Committee for the Development of Entrepreneurship and the Consumer Market of St. Petersburg

Shows

Shows

Mercedes-Benz Fashion Week Russia FW 18/19, collection "Digital Folding of the World" (Moscow)
NVIDIA x SNEZHANA.NYC at Mercedes-Benz Fashion Week Russia SS 19, collection "RAY" (Moscow)
The Collective x Designow Fashion Show (New York)
Identities Fashion Show produced by Harvard University (Boston)
Futurum SPB produced by MBFW Russia and Lenpoligraphmash (Saint Petersburg)
Fusion Fashion Show (New York)

Exhibitions

Exhibitions

The Metropolitan Museum of Art, New York - Finalist in The Met's Costume Institute Fashion Design Competition in conjunction with "Manus x Machina: Fashion in an Age of Technology."
SXSW "Design and Function" exhibition, Parsons School of Design
"Design Next", Central Artists House (Moscow)
Designow Fashion Show, art exhibition, Soho gallery (New York)

Appearances

Appearances

Speaker at Forum RUSH, International tech forum (Saint Petersburg)
Speaker at Science Fest, 2018 (Saint Petersburg)
Speaker at Center for Entrepreneurship Development and Support (Saint Petersburg)
Panelist at "Innovative Textiles", Techtextil Russia, by Messe Frankfurt (Moscow)
Expert in "Mentors academy" by Skolkovo Foundation, Agency for Strategic Initiatives and The Kruzhok movement, 2019 (Saint Petersburg)

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